The eyeshadow palette features a curated collection of universally flattering, richly pigmented shades—ranging from soft neutrals to dimensional metallics—that can take you from a subtle daytime look to a bold evening eye. The shadows are finely milled for a smooth, buildable application, with a velvety texture that blends effortlessly without fallout. Each shade is carefully formulated without talc, parabens, phthalates, sulfates, fragrance, or harsh preservatives, making it suitable for even the most reactive eyes.
What truly sets this palette apart is its bio-sensitive design philosophy. Unlike conventional eyeshadows that may contain hidden irritants, Eyes Are the Story uses pharmaceutical-grade ingredients and relies on scientific research to ensure the formulation is safe for long-term ocular use. The brand’s founder, Amy Gallant Sullivan—an advocate for dry eye awareness and a leader in ocular surface science—has collaborated with eye care professionals to create this palette as part of a broader mission to revolutionize eye-safe beauty. Also available in-store.
